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Michigan Women's Expo 
Novi, MI

September 29 - October 1, 2023

Friday 10am - 6pm
Saturday 10am - 6pm
Sunday 11am - 4pm
Suburban Collection Showplace
46100 Grand River Ave
Novi MI 48374
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Showcase your business, sell your products and services,
meet face-to-face with a targeted demographic of thousands of 
WOMEN ready to buy, all under one roof!

The Michigan Women's Expo is a women-focused community event that creates
an opportunity to market your products and services to the most powerful consumer of women.
Women shop and make the purchasing decisions for themselves, their family, household, and business!

As an exhibitor or sponsor, you will connect with your target audience within this uplifting and entertaining environment where you will elevate your image, capture new customers, and establish brand awareness.​

  • Promote Your Products and Services

  • Increase Your Exposure and Profits!

  • Build Brand Loyalty and Awareness

  • Provide Hands-on Demonstrations

  • Build Relationships with Women and Families!

  • Distribute Samples and Promotional Materials

  • Sell Directly to Your Target Market

  • Build Your Database and Expand Your Connections

  • Put You Where Your Competition is

  • Meet Your Key Audience in an Entertainment Setting

Face-to-Face Marketing is the best way to showcase your business in an entertaining environment and bring you together with thousands of attendees!

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    ATTENDEE SURVEY RESULTS 
      Note: Survey Results are from the 2023 West Michigan Women's Expo,
      for comparison purposes.

51%

43%

56%

44%

33%

65%

74%
90%

Age 25-54
Age 55-64+
Married

Single
Household Income $25,000 – $49,000
Household Income $50,000 - $100,000+
Primary Decision Makers
Made Purchases at the expo

**Attendees spend on average 2.74 hours
  at the expo

DATES & HOURS
Friday      September 29, 2023    10:00am - 6:00pm

Saturday  September 30, 2023    10:00am - 6:00pm

Sunday    October 1, 2023             11:00am - 4:00pm

​

 EXHIBIT SPACE RATES 

 10' x 10' Inline Booth     |   ​$1225

 10' x 10' Corner Booth   |   $1325

​

​ SPONSORSHIP *View Sponsor Tab for more details

 Spotlight Sponsor       |  $5,000

 Main Stage Sponsor   |  $20,000

 Title Sponsor               |  $30,000 

LOCATION

Suburban Collection Showplace

46100 Grand River Avenue

Novi, MI 48374

MOVE-IN 

Thurs, Sept. 28, 2023
11am - 7pm

EXHIBIT SPACE INCLUDES

  • 8' High Back Drape

  • 3' High Side Drape

  • Booth ID Number

  • Exhibitor Badges

  • Security Services

  • Expo Program Business Listing

  • Pre-show Exhibitor Handbook

  • On-site Show Office and Exhibitor Check-In

  ADVERTISING

  Kohler Expos creates an integrated advertising plan to ensure the largest attendance for your business success,
  which may include:

  • TV

  • Billboards

  • Direct Mail Postcards

  • Local Publications

  • Social Media

  • Press Releases

  • Website

  • Ticket Promotions

  • Constant Contact

  • Digital Advertising

 
     IDEAS TO MAXIMIZE YOUR EXPOSURE
      Drive Traffic to Your Exhibit Space and Boost Your Results! Offer expo guests the opportunity to see, touch, taste, feel, and shop your 
       products and services! Make your first impression count!
    

  • Pre-Plan Your Exhibit Space Display 
    Scale out the exhibit space prior to arrival and determine display needs, train friendly staff to engage with attendees, clearly identify your company and product with signage, communicate show specials, hand-out literature, coupons or promotional giveaways, conduct a register-to-win promotion to collect leads, offer a sample of your product, and showcase your best image!

  • Promote with a BONUS Advertising Package | $400 
    Includes 1/4 Page Ad in the Official Expo Program, Facebook Exhibitor Feature Post, and 10 Guest Admission Tickets

  • Distribute Discounted Guest Admission Tickets | $5 each
    Participating exhibitors may purchase and use tickets for social media giveaways, client appreciation, employees, friends, and family. (Admission is $13 at the door) 

  • Become a Title Sponsor, Main Stage Sponsor or Spotlight Sponsor | starting at $5000 *customized sponsorships available
    Become a title sponsor of the expo, main stage, or spotlight sponsor to amplify your brand, capture new customers, establish brand loyalty all while supporting the local
    community. Click HERE for pricing and benefits.

  • Work Your Social Media
    Let your Facebook and Instagram followers know that you're part of the expo. Invite them to come see you and maybe offer an incentive for stopping by your exhibit space.

  • Encourage clients, friends and family to attend 
    Send an email or eNewsletter and encourage your clients, friends, and family to forward to their friends.

  • Demonstrate a Product 
    If you can demonstrate your product, do it! Add an activity or demonstration to draw attention to your exhibit space, attract expo guests and engage them!

  • Schedule time on the Main Stage
    Stage time is available FREE of charge to participating exhibitors who want additional exposure! All main stage schedules are promoted in the expo program, on the expo website
    and social media, as well as onsite signage and announcements.  (Approval is at the sole discretion of Show Management).

  • Give an item, product or service for a Door Prize | Required
    One door prize is required from each exhibitor. Please include your company name on the prize and give to exhibitor check-in table when you arrive at move-in.

  • Like the Show Facebook Page and post you will be there! 
    https://www.facebook.com/MichiganWomensExpo


*BONUS Advertising Package, Discounted Guest Admission Tickets, Title Sponsor, Main Stage Sponsor, or Spotlight Sponsor, can be added on your exhibit space application/contract.

Hotels

  • Hyatt Place Detroit/Novi - 46080 Grand River Avenue, Novi MI 48374
    A block of rooms has been reserved for participating exhibitors.  The hotel is connected to the Suburban Collection Showplace, includes breakfast, pool,
    Wi-Fi, and exhibitor parking. #1-248-513-4111 by August 22, 2023 for block rate.

​Women's Expo Calendar
Michigan Women's Expo - September 29 - October 1, 2023 - Novi, MI
Mid-Michigan Women's Expo - February 9-11, 2024- Lansing, MI
West Michigan Women's Expo - March 15-17, 2024 - Grand Rapids, MI

exhibit form

DON'T DELAY!
Fill out the form below to request exhibitor information.

Kohler Expos, Inc., 3333 Central Blvd #394, Hudsonville MI 49426
P 616-532-8833

Request Exhibitor Application

By submitting this form, you are consenting to receive marketing emails from Kohler Expos, Inc., 3333 Central Blvd #394, Hudsonville MI 49426, United States. You may safely unsubscribe by using the link found at the bottom of every email. Emails are serviced by Constant Contact.

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